Dovetoon
A migration gone wrong had tanked organic traffic. We rebuilt the technical foundation and content engine from scratch.
A rushed replatform dropped thousands of indexed pages overnight. Organic traffic fell 60% in a quarter and pipeline followed.
We ran a full technical audit, restored URL equity with mapped redirects, and stood up a topic-cluster content engine aimed at high-intent queries.
Organic sessions nearly tripled within a year, and content became the single largest source of qualified pipeline.
“They found the leak everyone else missed — then turned it into our best channel.”